The online marketing industry is growing at an unprecedented rate. According to eMarketer, businesses in the U.S. spend more than $110 billion on digital advertising. With more companies investing their time and resources in online marketing, relying on your old advertising tactics is not enough to win over customers.
A study presented by BrightTALK shows that 42 percent of marketing professionals find the lack of quality data their biggest barrier to lead generation. With the help of a trusted internet marketing company, you can gain a holistic view of your customer journey and competition.
We build social media campaigns to help your business grow and engage your followers. Our digital marketing agency identifies your goals, performs competitor bxaenchmarking and evaluates your customers' online behavior.
Your Digital Marketing arm,We will become an integral part of your team – immersing ourselves to understand your core audience, goals and objectives. We'll analyse your analytics, set targets, and devise strategies to reach them.
Reach your customers quickly and with precision with a data-driven PPC campaign. Our PPC Specialists are AdWords certified, so you can rest easy knowing your campaign is in the hands of professionals.
We can help you achieve higher organic rankings and increased visibility in search results. We perform extensive keyword research, conducts on-page and off-page optimization and tracks your results.
We offer complete oversight of customer engagement and lead management on your business page. Leads generated from Targeted Ads need to be managed efficiently, creatively and on a person-by-person basis.
Entrust your content creation with Digital2Marketing, and we'll write it with precision. Our content specialists stay abreast of the latest market trends to ensure we adhere to Google standards.We write headlines that pack a punch, utilize high-performing keywords.
CRO ensures your site is primed to turn them into customers. Move more page visitors to the sales funnel and increase conversion rate.
A digital media audit from Digital2Marketing will provide you with a full 360 view overview and a deep dive into your current campaigns, as well as actionable recommendations to optimize them.
Our Hubspot-certified team will transform your email pipeline, turning each send into a new opportunity for growth.
At this stage, you will research 4 sets of information:
1 – Digital Marketing Objectives / Goals: These are the ultimate goals that you want to achieve through your Digital Marketing Campaign. Every business is unique, therefore their goals will also be unique. Campaigns without clear goals will end up spending money without the assurance of achieving goals. What goals you should set, can be answered after looking at information collected at the Digital Marketing Research stage.
2 – Digital Marketing Strategy: After you set the goals, it’s time to create a strategy to achieve those goals. Your Digital Marketing Strategy will include Positioning Strategy, Branding Strategy, Content Strategy, Digital Marketing Channels Strategy. What strategy should be adapted/created, will be answered from the information collected at the Digital Marketing Research stage.
3 – Digital Marketing Plan: At this stage, you will lay down a documented plan that will include all your detailed Digital Marketing activities with timelines.
4 – Creating Primary Digital Identities: The 3 primary Digital Identities of business are Website, Blog & App. These are like your online office, shops, or showrooms. These are the places where you want your target customer to reach & ultimately buy your products & services. Before you move on to the next stage, i.e promote, your primary digital identities must be fully ready.
After your primary digital identities are fully ready, you will start promoting them. That means you want relevant people to start coming to your primary digital identities. This is also called as generating relevant traffic.
The more you get relevant traffic to your website, the more the conversion you can expect.
Step 1: Setup Lead Generation Funnel
Audience Targeting
Social Media Marketing
Email Marketing
Step 2: Conversion Rate Optimization
Step 3: Search Engine Optimization
t’s time to start monitoring your performance. Analyzing is like looking at the outcome of your digital marketing work. You will receive analytics for your primary digital identities, as well as the channels through which you have done the promotions.
The most important & ultimate analytics for any business is the analytics of your website/blog / app. Google Analytics is widely popular to generate analytics of your primary digital identities.ion
Based on analysis & observations, we start making changes (fine-tuning). The changes could be in your primary digital identities or digital marketing channels. Changes are also referred to as content & design of your identities & promotional communication.
Businessman
One of the best courses I have taken, and a very useful course with a lot of information. I thank Doctor for his effort with us
Content Creator
كان كورس غير اعتيادي حصلنا فيه على الأفكار ماوراء التسويق، وعلى أسرار النجاح المباشر للتسويق بسهولة، طريقة التدريب كانت رائعة وخرجت من الكورس بدروس لن تنسى! أطمح للحصول على تدريبات أخرى لدى أ.ياسر تخص تطوير أعمالي لأنني وجدت أنه "يعطي الصافي"! شكراً!
Businessman
A smart instructor who has different ways of explaining depending on real situations, he always tries to be honest and provides all the keys to deal with different situations.
Influencer
One of the best coaches I ever met. You have your unique style and ability to reach and deliver. Many thanks for the rich and enriching experience.
Designation
تجربة ممتازة و شيقة جدا لان اول مرة ف حياتي اولا اتعامل مع حد محترم و ذوق و متقبل الاراء و إن الكورس كان ممتع جدا و استفدت معلومات كتير جدا و قيمة من المناقشات اللي خوضناها ولأول مرة بردو كنت اتمني الكورس يكون أطول من كده شكرا لمجهود حضرتك
Designation
highly recommended the digital marketing course with Dr.Yasser he is so professional, supporting and friendly thank you for your effort and hope to deal with you again
Designation
make the students feel as if the subject is extremely easy. This is actually what Mr Yasser did he turn a complex subject into an easy, relevant and authentic content. thanks for today. Will definitely be nagging for deciding on the date for the up coming course.
Coaching
What I’ve learnt from Yasser and I am still learning is not to jump to conclusions, to give myself time to reflect and enjoy the journey also I am a human do the right thing and sometimes do the wrong thing and I should accept that and focus on how I respond.Thanks Yasser